Venue capacity: 1700.
Featuring:
* Fine designers from around the world presenting exquisite
garments and accessories
* World class entertainment
* Exhibits of art and luxury products
* Exhibits of financial, real estate, personal and travel services
* VIP dinners and receptions
* The Couture Fashion Week Ball
Shows in New York City and scheduling other selected cities
Location & Dates
Waldorf Astoria New York, NY
2/12/2010 – 2/14/2010
Media or Broadcast Exposure
TV, Newspaper, Magazines, Internet, Direct Mail, Email
NTDTV, FTV, NTV, SAHARA ONE and many more around the world, Print publications in
Middle East, Russia, Italy, USA including Book Moda, Collezioni, Moda Style, Elle and many
more publications around the world. See sample coverage here:
http://www.usafashionshows.com/press/tearsheets/articles.htm
Event Analysis
On-Site Surveying, Media Awareness, Pre-Event Report, Post-Event Report
Special Partnership that allows to reach wealthy individuals:
85,000 affluent individuals and celebrities subscribers to Blue Star Jets who own or rent private
aircrafts). Charities associations: National Diabetes, Partners in Health and others.
TARGET MARKET
Estimated Attendance or Viewers: 300,000,000 worldwide.
SPONSORSHIP PACKAGES & BENEFITS
Title Sponsor: starting at $250,000 per
season
Branding
1. Event marketing pieces and press releases
recognizing your company as a Couture Fashion Week
Title sponsor .i.e. “Your company Couture Fashion
Week”
2. Display Space for duration of the event
3. Welcome Projection in the runway show area
4. Plasma display in exhibition area
5. Advertisement (you provide video or still image,
subject to approval) to be projected repeatedly on a
plasma in the exhibit area throughout the event
6. Back cover of “Couture & Luxury” Magazine both
print and digital versions
7. Four pages advertorial or pictorial in “Couture &
Luxury” Magazine both print and digital versions
8. Your company to have the right to publicize itself as a sponsor of Couture Fashion Week
9. Your name on videos of fashion shows
10. Your ad incorporated into the online video of designer’s fashion show for a minimum of 12
months. Commercial will play before web cast begins. You provide commercial.
11. Branding / Product Placement when applicable
Logo Placement
12. Fashion Show background (side of models’ entry) for entire event
13. Side Walls in fashion show area for entire event
14. Step and Repeat on red carpet area
15. Event gift bags
16. Staff t-shirts or badges
17. Logo on printed event program
18. Signage at entrance of the event
19. Logo on event newsletter (6 issues per year online to over 22,000 readers)
20. Link from event website to your site for 6 months
Dinners & Parties
21. Party/ Reception Award co-presenter for added media exposure
22. Sponsor your own special event (wine tasting, high tea, etc.). Please inquire.
Products & Services
23. Give-away items for guests distributed in gift bags or on seats, front row only
24. Literature in Welcome Kit Sponsor
25. The Welcome Kit will contain gifts and information about designers, special offers, and is
handed out to all attendees upon arrival for all 3 days
Special Sponsorship
26.Official and Exclusive Product or Service Sponsor
(Only one official and exclusive sponsor per category accepted. No other companies accepted
as sponsors in the category for the duration of the agreement)
Tickets
27. Table for 10 at the Couture Fashion Week Ball
28. 10 front row VIP passes at all shows.
29. More ticket options: www.CoutureFashionWeek.com/Tickets.htm
Additional Press/ Branding Media
30. Opportunity to run national and international advertisements and commercial announcing
the event.
31. Photo Ops: photo ops with model and designers
Couture Fashion Week Ball:
Please select
___ Titanium Sponsor $150,0000
___ Platinum Sponsor $100,000
___ Diamond Sponsor $75,000
___Gold Sponsor $30,000
___ Silver Patron Sponsor $15,000
Sponsor of the Couture Fashion Ball. Benefits are based on
package selected and may include:
1. Two pages advertorial or pictorial in “Couture & Luxury”
Magazine both print and digital versions
2. Inside front cover “Couture & Luxury” Magazine both print and
digital versions
3. Link on Couture Fashion Week web site
4. Logo on printed event program
5. Logo on Step and Repeat on red carpet area
6. Award co-presenter for added media exposure
7. Table for 10 at the Couture Fashion Week Ball and fashion show
8. Photo ops with model and designers
9. Give-away items for guests distributed in gift bags or on seats, front row
10. Name on each table at the ball
11. Event marketing pieces and press releases recognizing your company as “The Couture
Fashion Week Ball Sponsor”
12. Displace space for the duration of Couture Fashion Week
Haute Couture Celebrity Designer Sponsor: $100,000
Event will be associated with a major charity
1. Two pages advertorial or pictorial in “Couture & Luxury” Magazine both print and digital
versions
2. Link on Couture Fashion Week web site
3. Logo on printed event program
4. Ten (10) VIP front row seats at show sponsored
5. Two (2) passes to the Couture Fashion Week Ball
6. Photo ops with designer and models
7. Give-away items for guests distributed in gift bags or on seats, front row at show sponsored
8. Event marketing pieces and press releases recognizing your company as “The Sponsor of
“Haute Couture DESIGNER X Show”
9. Displace space for duration of Couture Fashion Week
10. Name on background of show sponsored
Luxury Fashion Designer show: $60,000
1. One page advertorial or pictorial in “Couture & Luxury” Magazine both print and digital
versions
2. Link on Couture Fashion Week web site
3. Logo on printed event program
4. Ten (10) VIP front row seats at show sponsored
5. Two (2) passes to the Couture Fashion Week Ball
6. Photo ops with designer and models
7. Give-away items for guests distributed in gift bags or on seats, front row at show sponsored
8. Event marketing pieces and press releases recognizing your company as “The Sponsor of
“DESIGNER X Show”
9. Displace space for duration of Couture Fashion Week
10. Name on background of show sponsored
Official Cosmetics or Skin Care or Hair Care or Spa
of Couture Fashion Week: $50,000
1. Your company to have the right to publicize itself as a sponsor of Couture Fashion Week
2. No other companies accepted as sponsors in the category for this season’s event
3. Your company’s products to be used on models throughout the event
4. Your banner displayed in backstage area for photo ops
5. Your logo incorporated in the step-and-repeat red carpet background for photos with
celebrities, designers, etc.
6. Listing in event program
7. Link on CFW web site fashion calendar page
8. Link on CFW web site partners’ page
9. Display space for all days of event, including area for demonstrations if desired
10. Inclusion in press releases, newsletter and blog
11. One page ad (you provide) in Couture & Luxury, printed and Internet versions,
distributed at event and elsewhere
12. Your logo projected / displayed in fashion show area for entire event
13. Your logo on step-and-repeat backdrop in red carpet area
14. Promotional gifts or literature in event gift bags
15. Logo or name included in event newsletter (6 monthly issues e-mailed to over 22,000
readers)
16. Passes to all fashion shows this season
Official & Exclusive Cosmetics or Skin Care or Hair Care or Spa
of Couture Fashion Week: $100,000
1. Your company to have the right to publicize itself as a sponsor of Couture Fashion Week
2. No other companies accepted as sponsors in the category for this season’s event
3. Your company’s products to be used on models throughout the event
4. Your banner displayed in backstage area for photo ops
5. Listing in event program
6. Link on CFW web site fashion calendar page
7. Link on CFW web site partners’ page
8. Display space for all days of event, including area for demonstrations if desired
9. Inclusion in press releases, newsletter and blog
10. Your banner/logo on side panels (next to models’ entrance) during fashion show, 7:00
p.m., Saturday, February 13
11. Your logo projected / displayed in fashion show area for entire event
12. Your logo incorporated in the step-and-repeat red carpet background for photos with
celebrities, designers, etc.
13. Promotional gifts or literature in event gift bags
14. Inclusion in Welcome Kit – the Welcome Kit will contain gifts and information about
designers, special offers, and is handed out to all attendees upon arrival for all 3 days
15. Logo or name included in event newsletter (6 monthly issues e-mailed to over 22,000
readers)
16. 4 VIP passes to all fashion shows this season
17. One table at the CFW Ball with company’s name in the center (table accommodates 10
guests)
18. 2 page ad or back cover (you provide) in Couture & Luxury, printed and Internet
versions, distributed at event and elsewhere
19. Photo ops with models and designer at 7:00 p.m., Saturday, February 13
20. A video of beauty shots of the shows showcasing your line of products for web-casting
for a year in our websites, YouTube, FaceBook and all social networks.
21.Video Sponsor of CFW shows: $1,500
Video Sponsor of fashion shows
Choose one or more designer shows. Your ad
incorporated into the online video of designer’s
fashion show for a minimum of 12 months. Ad will
play before web cast begins. You provide ad.(Cost
per designer show for sixth months $1,500 each).
Normally 18 to 36 designers.
1. Your commercial or ad on content video page online
2. Your commercial runs before or at the end of each
fashion show video on-line
3. One page ad in “Couture & Luxury” Magazine both print and digital versions
4. Link on Couture Fashion Week web site
5. Logo on printed event program
6. Four (2) VIP front row seats at show sponsored
7. Photo ops with designer and models
8. Give-away items for guests distributed in gift bags or on seats, front row at show
sponsored
9. Event marketing pieces and press releases recognizing your company as “Video
Sponsor of Couture Fashion Week”
After Party Liquor Sponsorship Total: $10,000
1. Your brand served at one after party (Lily’s Bar at the Roger Smith Hotel, NYC 2 blocks
from Waldorf Astoria – subject to change)
2. Yours will be the exclusive liquor type served at that party (i.e. the only rum, vodka,
wine, etc.)
3. Exhibit space for 3 days at the Waldorf-Astoria (no liquor may be served or distributed at
Waldorf)
4. Credit in event program
5. Link from event website
6. Mention in event promotion, event blog, press releases
7. Photo ops with designers, models, producer
Exhibit Table Space for 3 days $3,000
1. 6’ table and two chairs
2. Listing on exhibitor pages
3. Link to your web site
Current Sponsors
See list here: couturefashionwek.com/partners.htm
